I adore collaborating with Theora for a number of reasons. As a business owner, I don’t often have mentors and guides that I tap into to help elevate my thinking and operations. I have a supportive community and an incredible team, but not a lot of people who can dance in the strategy and nuance of my offering. Theora is that person for me. Twice now, in very different chapters of my business, I have tapped into a coaching/consulting relationship with Theora to go to work on my most pressing developmental hurdles. She does a great job of understanding the world of my business and offerings; listening for my needs (both unspoken and those that require some reading between the lines); reflecting what is working and what is not working; and helping me generate strategy around how I communicate and manage my business according to my own version of success. She has taught me how to refine my client lead generation tools so that I’m getting better matches and more delicious working relationships. She has helped recalibrate my decision-making filters to pursue opportunities and ideas that are more nurturing to my nervous system. She has helped me reframe some of my people management mindsets to sustainably grow my team and my capacity as a leader. She shows up to each session open to what is top of mind for me and tracking that against the overall objectives we lay out for our working relationship, which helps me feel organized and in a state of forward progress. 

Four months ago, I would have told you I was fighting a deep state of denial around burnout, especially when it came to client mismatches and self-imposed systems that simply weren’t working for me anymore. Theora was just the guide I needed to recalibrate my business to my current needs, my growth goals, and my vision for the future. In the four-month period we just completed I have seen the quality of my leads blossom; I have seen my team positively respond to my requests and invitations to grow the company and their role in it; I have seen the expansion of my creative capacity and my ability to delegate ideas to my team; and I have connected to a peaceful state of time management that allows me to identify and pursue energy rich opportunities for my business. I have begun to break bad leadership habits, like providing too much support to my team in a manner that fosters co-dependence or stamps out creative problem-solving. I have begun to value my time more highly and accurately and build systems that allow me to generate income while also shifting my active bandwidth towards the roles and responsibilities that light me up most. Most importantly, I feel excited and confident about the year ahead, which sits right in the space of aligned and ambitious. For me, there is no other business consultant that I value more highly, and I have made it part of my annual strategy to work with Theora to identify and implement upgrades to my business.